Metrics
Active Customers
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ARPPU
ARPU
ARR
Average Sales Price
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Churned Delinquent MRR
Churned Delinquents
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Churned Subscriptions MRR
Churned Trials
CLV
Conversion Rate of Trials
Converted Trials
Converted Trials MRR
Coupons
CrossSell
CrossSell MRR
Customer Churn Rate
Delinquents
Delinquents MRR
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Downgrades MRR
MRR
Net MRR Growth
Net Revenue
New Customers
New Customers MRR
New Subscriptions
New Subscriptions MRR
New Trials
Non-Recurring Discount
Non-Recurring Revenue
Reactivated Customers
Reactivated Customers MRR
Recurring Discount
Subscription Churn Rate
Total Discount
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Upgrades MRR
Browse Metrics
Conversion Rate of Trials
Conversion Rate of Sales from Trials
Description
Conversion Rate of Sales from Trials is the percentage of trial users who become paying customers. This metric provides a clear view of how well your trial experience translates into paying subscribers and platforms like Metricster can be used to calculate and visualize this.
How To Read
More is better
An increasing conversion rate suggests that the trial period is effectively demonstrating value and encouraging users to become paying customers.
A declining Conversion Rate of Sales from Trials could signal issues with the trial experience, pricing, or the perceived value of the product, potentially impacting revenue growth
How To Improve
Optimize the Trial Experience: Remove any points of friction in the trial process.
• Example: Simplify the signup process and reduce required steps.
Personalize Communication: Provide tailored communication and offers to trial users based on their engagement and needs.
• Example: Segment trial users based on usage behavior.
Highlight Value: Make the value of your product crystal clear throughout the trial.
Track Your Conversion Rate of Trials with Metricster
Metricster is your all-in-one solution for monitoring Conversion Rate of Trials and other essential subscription metrics. Gain insights, reduce churn, and grow your business with ease.
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