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Metrics
Active Customers
Active Subscriptions
Active Trials
ARPPU
ARPU
ARR
Average Sales Price
Churned Customers
Churned Delinquent MRR
Churned Delinquents
Churned Subscriptions
Churned Subscriptions MRR
Churned Trials
CLV
Conversion Rate of Trials
Converted Trials
Converted Trials MRR
Coupons
CrossSell
CrossSell MRR
Customer Churn Rate
Delinquents
Delinquents MRR
Downgrades
Downgrades MRR
MRR
Net MRR Growth
Net Revenue
New Customers
New Customers MRR
New Subscriptions
New Subscriptions MRR
New Trials
Non-Recurring Discount
Non-Recurring Revenue
Reactivated Customers
Reactivated Customers MRR
Recurring Discount
Subscription Churn Rate
Total Discount
Upgrades
Upgrades MRR
Browse Metrics
Reactivated Customers
Number of Reactivated Customers
Description
Number of Reactivated Customers tracks the number of former customers who resubscribe after canceling. It's a sign of the success of your customer re-engagement efforts, and a metrics platform like Metricster can help in tracking these.
How To Read
More is better
An increasing trend suggests effective re-engagement strategies, indicating that former customers are finding renewed value in the product or service.
A declining Number of Reactivated Customers might indicate challenges in re-engaging past customers, potentially due to lingering dissatisfaction or insufficient re-engagement efforts
How To Improve
Target Re-engagement Campaigns: Reach out to former customers with compelling offers or product updates.
Gather Feedback: Use customer feedback to understand why they churned and make improvements.
Offer Value: Provide renewed value for their return.
Track Your Reactivated Customers with Metricster
Metricster is your all-in-one solution for monitoring Reactivated Customers and other essential subscription metrics. Gain insights, reduce churn, and grow your business with ease.
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