Review Pricing Strategies: Ensure discounts are used strategically, not as a crutch to drive sales.
• Example: Review how the discounts affect profitability.
Consider Alternative Incentives: Explore other ways to attract and retain customers, like loyalty programs or referral bonuses.
Implement Discount Controls: Set clear rules for discounting, reducing the likelihood of over-discounting.
• Example: Create a limited number of discount codes for specific campaigns.